
We help you unlock market opportunities, craft a winning strategy, and fuel your growth—from launch to long-term success
Our services
Strategy Consulting
As seasoned food entrepreneurs and trusted partners to leading plant-based brands, we know what it takes to launch and scale successfully. From retail and foodservice to DTC and B2B, we’ve helped brands navigate every growth channel.
Whether you need a full go-to-market strategy or expert guidance on critical elements like channel, pricing, and brand, we’re here to help you win.
Fractional Management
We help international brands break into the U.S. market and seize the biggest opportunities. As your on-the-ground team, we ensure every move is strategic and seamless.
From securing your first retail shelf or menu placement to building and training your U.S. team, we manage your stateside operations to set you up for lasting success.
Consumer Insights
Our consumer research expertise helps you pinpoint the right customers, center them in your strategy, and uncover opportunities for growth and innovation. We don’t just gather insights—we turn them into action.
Whether your focus is B2C or B2B, quantitative or qualitative, we tailor the right research methods to deliver clear, actionable strategies that drive results.
Branding Strategy
Branding is more than a logo—it’s the foundation of your business. A strong brand strategy defines your position, attracts the right audience, and sets you apart in a crowded market. It shapes how people perceive, connect with, and trust your brand.
We help startups build brands that fuel growth, inspire loyalty, and leave a lasting impact.
“We hired Mission: Plant to help us assess the US market. Thanks to their robust market, competitive, and pricing analysis, and conversations with key potential customers, we were able to make an informed decision that saved us huge amounts of time and money, and set us up for future success.
Mission: Plant remains a trusted advisor, whose insights and network continue to prove invaluable to our ongoing strategy.”
— TOM ROTHMAN, VGARDEN