Services
At Mission: Plant, we recognize the demand for alternative protein products, but we also know that consumer and trade customer standards are high and nuanced, and competition is fierce.
Without robust research and a clearly defined strategy, brands entering this space are bound to struggle with a successful launch and sustained growth. We’re here to help.
At Mission: Plant, we recognize the demand for alternative protein products, but we also know that consumer and trade customer standards are high and nuanced, and competition is fierce.
Without robust research and a clearly defined strategy, brands entering this space are bound to struggle with a successful launch and sustained growth. We’re here to help.
Our team has spent a collective 25 years gaining a deep understanding of the alternative protein space, including market and competitive dynamics, consumer preferences, and sales channels. We leverage this expertise to offer your company full-service solutions that empower you to make informed decisions for long-term growth – from assessing the landscape all the way through to building your full-time US team.
Fractional Management Team
We specialize in helping international brands find and capitalize on the biggest opportunities in the US market.
We do so by serving as your U.S. team – your boots on the ground. We ensure that everything happening within the US market runs smoothly and seamlessly. From landing on your first shelf or menu, to hiring and training your first full-time team members, we manage your business in the states to set you up for long-term success.
Strategy Consultant
As experienced food entrepreneurs and strategic partners to some of the world’s most successful plant-based brands, we’ve learned the most effective ways to launch and scale products across retail, foodservice, direct-to-consumer, and B2B ingredient channels.
Whether it’s building your sales channel strategy, brand positioning, or pricing, we can help.
Consumer Research
Through our consumer research arm, we help you identify the right customers, put them at the center of your decision-making, and identify strategies that drive growth and innovation. We are experts in obtaining insights.
Whatever your focus – whether B2C or B2B, quantitative or qualitative – we’ll work with you to select the right methods and then perform robust research to deliver actionable insights.
Get In Touch
Interested in learning how we can help your brand launch and excel in this exciting space? We’d love to chat.